Market intelligence · September 2025
Salisbury, MD
$277K moves through Salisbury every month across dozens of firms. We read it firm by firm, station by station.
Source: Taqtics Market Intelligence · September 2025
CTV opportunity
The open lane.
Salisbury runs 22% of its legal ad spend on streaming, which leaves 78% of the lane open on traditional channels.
Source: Taqtics Market Intelligence · September 2025
Channel mix
Where the money goes.
Salisbury's legal ad spend, split by channel. Streaming is the lane most firms still have not bought.
- Television 56.0% $155K
- Cable 22.0% $61K
- Streaming 22.0% $61K
Source: Taqtics Market Intelligence · September 2025
Competitive landscape
Who's writing the checks.
The firms spending in Salisbury, ranked by monthly spend. Ranked by share of the market.
| Rank | Advertiser | |||
|---|---|---|---|---|
| #1 | Dimopoulos Injury | $14K | 5.2% | 0.0% |
| #2 | Gary Massey Injury | $14K | 4.9% | 0.0% |
| #3 | Morgan & Morgan | $13K | 4.8% | 0.0% |
| #4 | Law Office of Trapp | $12K | 4.5% | 0.0% |
| #5 | Schwartz & Schwartz | $12K | 4.4% | 0.0% |
Source: Taqtics Market Intelligence · September 2025
Spend trend
Salisbury, prior to now.
Salisbury grew 2.5% to $277K/month, a gain of $7K.
Source: Taqtics Market Intelligence · September 2025
The read
Salisbury runs $277K/month. Dimopoulos Injury leads at 5.2% share. Streaming sits at 22%, leaving 78% of the lane on traditional channels.
Ultra-fragmented $277K market with 22% streaming. Top 5 within 1% share, no leader. Modest CTV establishes leadership.
Source: Taqtics Market Intelligence · September 2025
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Claim my market readFirm-by-firm spend, channel gaps, and the open streaming lane for your slug. No pitch deck.
Source: Taqtics Market Intelligence · September 2025