The model
Most law-firm social is broadcasting. We turn findings into a release arc.
A post here, a share there, and none of it earns attention from someone who isn't
already looking. We turn owned-data findings into a release-sequenced short-form arc.
That's the content that builds name recognition in a market before the injury, the
accident, or the charge that sends someone to search.
The scroll stops on a number, not a logo. Every reel we produce leads with a finding
only your firm holds. The market watches it because it's evidence, not broadcast.
What most firms post
Firm updates, shared articles, award announcements
What earns the feed
A data finding in a 60-second arc, every number locked to a named source
Why it compounds
The tribe forms before the need. When it forms after, you're competing with every other firm in the feed.