About

An agency built so you never have to take our word for it.

Most agencies ask you to trust a dashboard they control. We built the opposite. The people who do your work put their names on it. A separate unit measures the results. And every number we publish, you can check yourself. That's how you buy media without guessing.

What you get, in three moves

Earn it

The Ledger

Original data-journalism is the one content type a model can't invent. We build the studies your category can't fake, then publish them until they get cited. You stop being found. You start being needed.

Build it

The Frame

Brand, sites, and video that hold the authority you earn. Fast pages. Clean paths. We put the decision point where your buyer actually converts.

Carry it

The Carry

We buy CTV, streaming, programmatic, and audio against cohorts we plan and measure. You reach the whole market, and you see what every dollar did.

The data spine

You get a read no one else can hand you.

We watch what's actually running in your market, market by market, and we find the lane still open for you. These are the numbers we analyze, so your next move isn't a guess. We don't guess. We analyze.

$141.6M
A month in legal ads
35
US markets analyzed
678
Firms named, 9 deep-panel markets
Jared Reagan

The operator

I built this because the market keeps rewarding the firm that earns trust, not the one that buys the most reach. You get the numbers straight, or you walk. That's the whole deal.
01 The bench

You always know who's accountable.

Two names carry your work in public. Jared writes from the spend. Denver reads your brand against its market. Neither one ships a claim the data can't back.

Jared Reagan

Jared Reagan

Founder

Runs the system. Reads the spend, sets the channel mix, and signs the attribution. Writes first person, from the numbers.

Profile →
Denver McCourt

Denver McCourt

Director of Brand & Client Strategy

Reads the brand against its market, then names the hard truth before he prescribes the fix.

Profile →
02 The research desk

Specialists own your key lanes.

Behind those two names, focused analysts source and shape the data in the areas your spend depends on. Same standard on every one. No claim reaches you unless the numbers back it.

Media & CTV

CTV, streaming, programmatic, and digital audio. The lanes we buy, planned by cohort.

Health & Market Economics

The healthcare wedge. Person-first, compliance-bound, never clinical.

AI Search & Share of Model

How the machines answer, and which brands they cite.

03 The firewall

We don't grade our own homework.

You've been burned by agencies that measure their own results. We built the fix into the structure. A separate unit measures your outcomes, and the team doing your work can't touch those numbers.

A separate dashboard the same team still controls is worse than nothing. This wall is real. It's why the results you're billed on are the real ones, every time.

04 The open method

If you can't reproduce it, we didn't prove it.

You never have to take our numbers on faith. Every study we publish, you can check for yourself: the questions, the sample, the math. Our legal study found firms' own sites win 67% of AI answers, and you can reproduce that result. That's the opposite of a vendor's black-box "AI visibility score."


Trust the method, then test us cheaply.

We'll run the same method on your own domain, dated and sourced. Fixed fee. You keep the read either way.

The method

One seat per market. Then it's closed.

We arm one firm per market, never both sides of the street. Authority can't be split two ways, so the advantage only compounds when it's yours alone. Claim your market before a rival does, and every dollar you spend traces to a signed case.

Check my market