Active Project New York City

AEE Law

35 Years. One Fight. Yours.

aeelaw.com
AEE Law website screenshot
$250M+ Recovered for clients
35 Years in practice
5.0 Google rating (97)
$13.375M Top verdict

NYC DMA #1. $14.5M/month in legal ad spend. 164 firms advertising. We built the brand, the website, the creative system, and the full-funnel infrastructure from scratch.

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Active Project National

MesoWatch

Medical-grade editorial. Behavioral CTV. Full-funnel infrastructure.

mesowatch.org
MesoWatch website screenshot
289 Published articles
4,446 Exposure sites mapped
92 Clinical trials tracked
98.76% CTV completion rate

The most expensive keyword in legal advertising. $200+ CPCs. We built the editorial engine, the CTV campaign, the targeting layers, and the attribution loop. Every piece.

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Market Intel + Proposed System New Jersey

GGL Lawyers

You Shouldn't Have to Fight This Alone.

Proposed Design
GGL Lawyers website screenshot
$1B+ Recovered for clients
31 Attorneys
12 Office locations
0% CTV presence

NJ spans DMA #1 (New York) and #4 (Philadelphia). $1B+ recovered. 31 attorneys. 12 offices. NY Giants and Rutgers partnerships. Their about page is a 404. Full brand system, CTV production, and growth infrastructure.

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Market Intel + Proposed System Tampa / SW Florida

Goldman Babboni

Justice Pays.

Market Report
Goldman Babboni website screenshot
$5.5M Monthly DMA spend
11 Office locations
22% CTV adoption (wide open)
$500M+ Recovered for clients

Tampa DMA #11. $5.5M/month. Morgan owns 24% on broadcast. 11 offices from St. Pete to Fort Myers. Full proposed system: CTV with ER event signals, competitive conquest, SEO, social, and retargeting.

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Proposed System South Carolina

Lovely Law Firm

When Life Gets Ugly, Justice Is Lovely.

Proposed Design
Lovely Law Firm website screenshot
$2.1M Monthly market spend
41 Firms advertising
0% Top 5 on CTV

South Carolina market. $2.1M/month. 41 firms. Complete brand system and CTV infrastructure built around the firm's unique name advantage.

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Proposed System Philadelphia

Wilk Law

Who Fights? Who Wins?

Proposed Design
Wilk Law website screenshot
$8.2M Monthly market spend
74 Firms advertising
2.1% CTV adoption

Philadelphia DMA #4. $8.2M/month. 74 firms. Brand system, CTV production, and full-funnel strategy built on Tyler Wilk's trial identity.

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Competitive Audit + Proposed System Tallahassee, FL

Fasig Brooks

8 findings. 26 competitors mapped. Every dollar traced.

Competitive Audit
Fasig Brooks website screenshot
8 Critical findings
26 Competitors mapped
10 TV spots reviewed
6 Conversion paths (too many)

Tallahassee DMA. Compromised WordPress, six competing conversion paths, direct-buy streaming with no attribution, TV spots that open with the firm. Full diagnostic with proposed system.

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Proposed System New Orleans

Cossé Law Firm

Still Fighting for New Orleans.

Proposed Design
Cossé Law Firm website screenshot
$4.8M Monthly market spend
98 Firms advertising
0% Top 5 on CTV

$4.8M/month in legal ad spend. 98 firms. The top five control 65% of the market and none of them are on streaming. Complete brand refresh, CTV production, and competitive conquest.

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