Sponsored placements
Answer engines don't read your homepage.
They read the pages that compare you.
Taqtics publishes editorial comparison pages across legal SaaS, AdTech, and MarTech. Third-party editorial pages are what AI citation engines pull from when answering product questions. An appearance here builds citation footprint that no owned page builds for you. FTC-disclosed. No broker markup.
Why it matters for AEO
AI citation engines (ChatGPT, Perplexity, Google AIO) pull heavily from comparison and category pages when answering product questions. A brand that appears in multiple third-party comparison pages builds a citation footprint that AI systems treat as editorial consensus. That is worth more for answer-engine visibility than a single owned page claiming you are the best option.
What we cover
Legal SaaS (practice management, billing, answering services, CRM), AdTech (DSPs, programmatic platforms, CTV, retail media networks), and MarTech (CDPs, attribution, marketing automation). We write these categories because Taqtics operates in them. The pages are genuine editorial, not vendor catalogs.
How placement works
We offer three placement types: adding a brand to an existing comparison page (get-in), upgrading an existing unlinked mention to a linked, expanded entry (upgrade), or commissioning a new comparison page in a category we agree to cover (new piece). All sponsored placements carry an FTC disclosure.
Rate card
Placement pricing
Prices reflect site authority and category CPC at time of booking. Rate card is directional. Actual quotes depend on category, placement depth, and link passing. All placements carry an FTC "sponsored" disclosure label.
| Placement type | What you get | Starting price |
|---|---|---|
| Get-in (add to list) | Your brand added to an existing comparison page with a factual entry (unlinked or linked) | $200 |
| Upgrade (expand mention) | Existing unlinked mention gets a link + expanded write-up in the comparison | $300 |
| Dedicated section | Full vendor section within an existing comparison page, with link | $500 |
| New comparison piece | New editorial comparison page covering a category we agree to write | $1,000+ |
| "Alternatives" or "vs" page | High-intent alternative/competitor comparison page (all named brands can participate) | $1,500+ |
| AEO citation retainer | Ongoing inclusion across multiple pages with monthly citation reporting | Custom |
Editorial standards
What we will and will not do
We do
- Include accurate, factual entries for your brand
- Label all sponsored placements with an FTC disclosure
- Write in a neutral editorial register (same voice as the rest of the page)
- Provide citation reporting if you book a retainer
- Maintain the page for factual accuracy over time
We do not
- Remove or demote competitors because a brand pays to be included
- Write promotional copy or vendor marketing language
- Guarantee placement on pages where your brand does not genuinely belong
- Misrepresent sponsored content as independent editorial
- Accept placements that require false claims about your product
FTC disclosure
How we label sponsored placements
Under FTC regulations (16 CFR 255), paid brand inclusions on editorial pages must be disclosed. All sponsored placements on Taqtics comparison pages carry a visible "Sponsored" or "Paid inclusion" label adjacent to the brand entry. New comparison pages commissioned by a brand carry a page-level disclosure note. We do not misrepresent paid placements as independent editorial selection.
If you are a broker placing on behalf of a brand, the same disclosure requirement applies. We disclose to readers regardless of how the placement was booked.
Ready to discuss a placement?
Send us the category, your brand name, and what you are looking for. We will confirm whether it fits our coverage and reply with a firm quote.
Get My Brand ListedPrefer email? Reach our team at [email protected].