Market intelligence · September 2025
Savannah, GA
$2.9M moves through Savannah every month across dozens of firms. We read it firm by firm, station by station.
Source: Taqtics Market Intelligence · September 2025
CTV opportunity
The open lane.
Savannah runs 18% of its legal ad spend on streaming, which leaves 82% of the lane open on traditional channels.
Source: Taqtics Market Intelligence · September 2025
Channel mix
Where the money goes.
Savannah's legal ad spend, split by channel. Streaming is the lane most firms still have not bought.
- Television 70.0% $2.0M
- Cable 12.0% $351K
- Streaming 18.0% $526K
Source: Taqtics Market Intelligence · September 2025
Competitive landscape
Who's writing the checks.
The firms spending in Savannah, ranked by monthly spend. Ranked by share of the market.
| Rank | Advertiser | |||
|---|---|---|---|---|
| #1 | Morgan & Morgan | $770K | 26.3% | 0.0% |
| #2 | Farah & Farah | $495K | 16.9% | 0.0% |
| #3 | Mike Hostilo Law Firm | $333K | 11.4% | 0.0% |
| #4 | Dozier Law Firm | $148K | 5% | 0.0% |
| #5 | Kenneth S Nugent | $124K | 4.2% | 0.0% |
Source: Taqtics Market Intelligence · September 2025
Spend trend
Savannah, prior to now.
Savannah grew 23% to $2.9M/month, a gain of $548K.
Source: Taqtics Market Intelligence · September 2025
The read
Savannah runs $2.9M/month. Morgan & Morgan leads at 26.3% share. Streaming sits at 18%, leaving 82% of the lane on traditional channels.
Hottest market at 23% growth, only 18% streaming. Morgan and Farah & Farah battle broadcast in $2.9M market. CTV wide open.
Source: Taqtics Market Intelligence · September 2025
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Claim my market readFirm-by-firm spend, channel gaps, and the open streaming lane for your slug. No pitch deck.
Source: Taqtics Market Intelligence · September 2025