Market intelligence · September 2025
Savannah, GA
$2.9M moves through Savannah every month across dozens of firms. We read it market by market, station by station.
Source: Taqtics analysis of AdImpact data · September 2025
CTV opportunity
The open lane.
Savannah runs 18% of its legal ad spend on streaming, which leaves 82% of the lane open on traditional channels.
Source: Taqtics analysis of AdImpact data · September 2025
Channel mix
Where the money goes.
Savannah's legal ad spend, split by channel. Streaming is the lane most firms still have not bought.
- Television 70.0% $2.0M
- Cable 12.0% $351K
- Streaming 18.0% $526K
Source: Taqtics analysis of AdImpact data · September 2025
Competitive landscape
Who's writing the checks.
The firms spending in Savannah, ranked by monthly spend. Ranked by share of the market.
| Rank | Advertiser | |||
|---|---|---|---|---|
| #1 | Morgan & Morgan | $770K | 26.3% | 0.0% |
| #2 | Farah & Farah | $495K | 16.9% | 0.0% |
| #3 | Mike Hostilo Law Firm | $333K | 11.4% | 0.0% |
| #4 | Dozier Law Firm | $148K | 5% | 0.0% |
| #5 | Kenneth S Nugent | $124K | 4.2% | 0.0% |
Source: Taqtics analysis of AdImpact data · September 2025
Spend trend
Savannah, prior to now.
Savannah grew 23% to $2.9M/month, a gain of $548K.
Source: Taqtics analysis of AdImpact data · September 2025
The read
Savannah runs $2.9M/month. Morgan & Morgan leads at 26.3% share. Streaming sits at 18%, leaving 82% of the lane on traditional channels.
Hottest market at 23% growth, only 18% streaming. Morgan and Farah & Farah battle broadcast in $2.9M market. CTV wide open.
Source: Taqtics analysis of AdImpact data · September 2025
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Your seat
You just saw the Savannah board.
One firm per market gets it built around their position.
Claim my market readSpend market by market, channel gaps, and the open streaming lane for Savannah. No pitch deck.
Source: Taqtics analysis of AdImpact data · September 2025