Market intelligence · September 2025
Shreveport, LA
$1.8M moves through Shreveport every month across dozens of firms. We read it firm by firm, station by station.
Source: Taqtics Market Intelligence · September 2025
CTV opportunity
The open lane.
Shreveport runs 19% of its legal ad spend on streaming, which leaves 81% of the lane open on traditional channels.
Source: Taqtics Market Intelligence · September 2025
Channel mix
Where the money goes.
Shreveport's legal ad spend, split by channel. Streaming is the lane most firms still have not bought.
- Television 70.0% $1.3M
- Cable 11.0% $200K
- Streaming 19.0% $345K
Source: Taqtics Market Intelligence · September 2025
Competitive landscape
Who's writing the checks.
The firms spending in Shreveport, ranked by monthly spend. Ranked by share of the market.
| Rank | Advertiser | |||
|---|---|---|---|---|
| #1 | Gordon McKernan | $457K | 25.2% | 0.0% |
| #2 | Dudley DeBosier | $387K | 21.4% | 0.0% |
| #3 | Morris Bart Attorney | $165K | 9.1% | 0.0% |
| #4 | Dimopoulos Injury | $52K | 2.8% | 0.0% |
| #5 | Morgan & Morgan | $46K | 2.5% | 0.0% |
Source: Taqtics Market Intelligence · September 2025
Spend trend
Shreveport, prior to now.
Shreveport grew 6.9% to $1.8M/month, a gain of $117K.
Source: Taqtics Market Intelligence · September 2025
The read
Shreveport runs $1.8M/month. Gordon McKernan leads at 25.2% share. Streaming sits at 19%, leaving 81% of the lane on traditional channels.
Louisiana giants own 47% share in $1.8M market. Only 19% streaming. Gordon McKernan and Dudley DeBosier on broadcast. CTV open.
Source: Taqtics Market Intelligence · September 2025
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Claim my market readFirm-by-firm spend, channel gaps, and the open streaming lane for your slug. No pitch deck.
Source: Taqtics Market Intelligence · September 2025