Plan the market
We pull your market's viewing share, CPM range, and minimum spend before you commit a dollar. You see the real number, not a rate card guess.
CTV Advertising Agency
Connected TV, run by an agency. Not a self-serve dashboard.
Streaming already carries 47.6% of all US TV viewing time. Most of the pages ranking for "CTV advertising agency" are self-serve platforms selling you the login. We buy the media, match the household, and trace the spend to a signed case.
We'll show you your market's CPM range and minimum spend before you commit to anything.
What we measure
The numbers, not the pitch.
47.6%
of all US TV viewing time is already streaming
Nielsen, The Gauge, April 2026
95%
CTV ad completion rate, versus a fraction of that online
SEO Design Chicago, 2025
$141.6M
in monthly legal ad spend we track across 35 US markets
Taqtics Market Intelligence
The mismatch
A login is not a media buy.
Search "CTV advertising agency" today and you'll land on ad-platform sales pages half the time. They sell inventory and a dashboard. An agency buys, targets, and proves the result. Those are not the same purchase.
A self-serve platform An agency (us)
Sells you a dashboard and inventory Buys, targets, and manages the flight for you
You set the targeting yourself Targets a matched household cohort, built for your case type
Reports impressions Traces spend to verified visits and signed cases
One market, one login One desk across every market you run
How we run it
Plan the market. Buy the media. Prove the case.
Three steps, one desk. Every CTV flight we run follows the same order, in every market.
Buy and place
We buy premium streaming inventory direct, matched to a real household cohort. No remnant, no reseller markup sitting between your budget and the screen.
Trace and prove
Every flight ties back to verified visits and signed cases, not an impression count. You see what the buy actually produced.
Go deeper
What we've already published on CTV.
The largest content moat on this site. Real cost data, real ROI math, no sales pitch.
Our CTV agency for law firms
The full build for legal advertisers: matched household targeting, the desk, and the guide cluster below, one door.
CTV costs, budgeting, and ROI
CPMs, monthly minimums by market size, and the real cost components nobody puts in a rate card.
CTV advertising for law firms
What CTV is, how it works for personal injury cases, and what a managed buy should actually deliver.
CTV vs. broadcast and cable
Why firms are shifting spend out of linear and what the transition actually costs.
Full-funnel CTV advertising
Retargeting, branded search after a spot airs, and the landing page work that keeps a CTV buy from leaking.
CTV attribution and measurement
Verified visits, call tracking, and multi-touch attribution built for a screen you cannot click.
Local and small-market CTV
How a smaller DMA hits meaningful frequency without a national budget.
The CTV Lane Is Closing, Market by Market
Our ongoing study of where the audience already moved and the ad spend has not caught up yet.
Is CTV advertising worth it for law firms?
The direct answer, with the readiness checklist we use before recommending a buy.
The terms
One firm per market.
When your firm's seat is filled in a market, no competitor in that category can buy the same stack behind you. Media alone runs $12,000 to $75,000 or more a month depending on your DMA. We quote management after we see your market, never a range off a website.
Rolling 30-day terms
No lock-in. If the buy doesn't trace to signed cases, you leave.
Talk to Jared
The managing partner takes the call. We pull your market's CPM and minimum before we talk.
Talk to JaredStraight answers
What firms ask before they run CTV.
How much does CTV advertising cost?
Programmatic CTV runs $20 to $35 per thousand impressions. Premium placements run $40 to $60 (eMarketer, Marketing Architects, 2025). At a 95% completion rate, that is roughly two cents for someone to watch your full spot start to finish.
Is CTV advertising worth it?
It works when you can hit your market's minimum spend, commit 90 days, and already run branded search to protect the demand you create. Below that, the same budget performs better in search first. We score every market against that checklist before we recommend a buy.
How much does a CTV advertising agency cost?
It depends on your market and your media budget. Media alone runs from about $12,000 a month in a small DMA to $75,000 or more in a top-25 market, tracked across the $141.6M we watch each month in 35 markets. Management is quoted after we see your specific market and case type, never a rate card guess.
What is the ROI of CTV advertising versus traditional TV?
CTV cannot be skipped, so completion runs about 95%. Every household matched to the buy is a real one, not a ratings estimate. That is the tracking gap CTV closes that broadcast never could: you see the flight, not a modeled reach number.
What is the difference between a CTV agency and a self-serve ad platform?
A self-serve platform sells you a dashboard and the inventory. You still plan the buy, set the targeting, and prove the result yourself. An agency buys against a matched household cohort, manages the flight, and traces the spend back to a signed case.
How much does it cost to hire a media buyer?
It depends on the channel mix, the market, and the case type you are chasing. We quote a specific number after we see your target market and goal, never a generic fee range.
What is Connected TV advertising?
Connected TV, or CTV, is any ad that runs on a television screen through an internet-connected device or app, rather than over a broadcast or cable signal. Streaming already accounts for 47.6% of all US TV viewing time (Nielsen, The Gauge, April 2026).
Do CTV ads actually work for law firms?
The audience already moved. Our ongoing market study tracks where viewing share and ad spend have drifted apart, market by market, and the gap is still open in most of the metros we have measured so far.
