Market intelligence · September 2025
Indianapolis, IN
$3.5M moves through Indianapolis every month across dozens of firms. We read it firm by firm, station by station.
Source: Taqtics Market Intelligence · September 2025
CTV opportunity
The open lane.
Indianapolis runs 21% of its legal ad spend on streaming, which leaves 79% of the lane open on traditional channels.
Source: Taqtics Market Intelligence · September 2025
Channel mix
Where the money goes.
Indianapolis's legal ad spend, split by channel. Streaming is the lane most firms still have not bought.
- Television 64.0% $2.2M
- Cable 15.0% $521K
- Streaming 21.0% $730K
Source: Taqtics Market Intelligence · September 2025
Competitive landscape
Who's writing the checks.
The firms spending in Indianapolis, ranked by monthly spend. Ranked by share of the market.
| Rank | Advertiser | |||
|---|---|---|---|---|
| #1 | Morgan & Morgan | $646K | 18.6% | 0.0% |
| #2 | Ken Nunn Law Office | $418K | 12% | 0.0% |
| #3 | Hensley Legal Group | $281K | 8.1% | 0.0% |
| #4 | Keller & Keller | $172K | 4.9% | 0.0% |
| #5 | 1-800 Call Ken | $148K | 4.3% | 0.0% |
Source: Taqtics Market Intelligence · September 2025
Spend trend
Indianapolis, prior to now.
Indianapolis grew 14.4% to $3.5M/month, a gain of $437K.
Source: Taqtics Market Intelligence · September 2025
The read
Indianapolis runs $3.5M/month. Morgan & Morgan leads at 18.6% share. Streaming sits at 21%, leaving 79% of the lane on traditional channels.
14% growth with 21% streaming in $3.5M market. Morgan leads at $646K. Ken Nunn and Hensley compete. CTV can carve share.
Source: Taqtics Market Intelligence · September 2025
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One firm per market gets it built around their position.
Claim my market readFirm-by-firm spend, channel gaps, and the open streaming lane for your slug. No pitch deck.
Source: Taqtics Market Intelligence · September 2025