Social media marketing for law firms: Facebook Ads costs, LinkedIn strategies, TikTok tactics, and retargeting across platforms.
6 answersFacebook ads for lawyers: $104.58 average CPL, highest of any industry. Targeting options, retargeting strategies, and PI-specific tactics.
Platform selection, content pillars, posting frequency, and measuring ROI. 80% of firms now use social media. Here is how to do it right.
LinkedIn for attorneys: 76% of law firms use it. Best for referrals, professional reputation, and thought leadership rather than direct consumer leads.
Re-engage website visitors across Facebook, Google Display, and CTV. Higher conversion rates, lower CPAs. Essential for PI firms.
Social media marketing for attorneys: platform breakdown, effectiveness by practice area, organic vs paid, and how to build a presence that generates clients.
20% of firms now use TikTok. Select Justice generated 8,000+ leads with 30% lower CPL. Educational short-form video works.